2025 has kicked off, and some new products are going viral on TikTok. Let’s check out these 10 amazing products together.
Foldable Pilates Reformer
The Pilates Reformer has become a hit in the fitness market thanks to its space-saving design and efficient home workout capabilities. In just 30 days, it generated $880K in sales. It easily folds up and fits under the bed or in tight spaces.
What makes it stand out is its multi-functional design, supporting a variety of positions for core, full-body, and flexibility training, all in one compact piece. With prices ranging from $55-$140 (depending on accessories like a timer or extra attachments).
Pet Groom Vacuum
This basic vacuum cleaner with a pet grooming tool has quickly become a popular pet product. It allows pet owners to easily comb and vacuum their pets’ fur at the same time, solving the problem of pet hair getting everywhere.
The product is typically priced between $60-130 (with an average of $90), this product has become a TikTok sensation, with an impressive 98K units sold on TikTok Shop alone. It also holds a solid 4.6 average rating on Amazon.
Hair Thermal Brush
This heated brush from Wavytalk has sold millions in just one month. The official price is $59 on their website, while it’s available for $25 on TikTok Shop.
People love this product because it combines both combing and curling in one tool, so no more juggling separate hairstyling tools. It quickly transforms frizzy hair into a sleek style in less time. With 5 adjustable temperature settings and Negative Ion Technology, it protects hair while boosting shine and smoothness.
Vacuum Magnetic Phone Stand
The vacuum magnetic phone stand has been blowing up on social media with 13M views, over 300K likes, and 33K shares. In just 30 days, it’s sold over 26K units, generating a GMV of $242K.
The stand is foldable and features a magnetic design to securely hold your phone, no matter the phone model. It uses vacuum suction technology to stick to smooth surfaces, freeing up hands for multiple use cases, whether it’s in car, on mirrors, fridges, walls, or other surfaces.
Vacuum Seal Backpack
This vacuum compression backpack packs more clothes than a regular backpack. It features a built-in vacuum compression layer with a vacuum pump. A home vacuum cleaner can also achieve compression.
With a 60L capacity, it’s made from durable, waterproof fabric and includes multiple compartments, plus dry/wet separation pockets. Despite its large capacity, it’s still compact at 12 x 7.8 x 20 inches, making it easy to carry.
2 in 1 Mini Sealer
This mini snack bag sealer has blown up on TikTok, gaining hundreds of thousands of likes and 193K units sold through a single product link. The price between $7-10.
Unlike traditional sealers, this one not only seals but also lets you switch the blade with just a press of a button. It’s also equipped with a magnetic feature, so it can be conveniently stored on the fridge, keeping things neat and accessible.
Electric Paint Sprayer
This Electric Paint Sprayer is a problem solver for anyone looking for an efficient, easy way to paint. It’s high power, lightweight, and portable, making it simple to use while delivering a smooth, even spray.
The sprayer allows for circular, horizontal, or vertical spraying, with full control over spray width and pressure. The product is priced between $50-100, depending on basic accessories such as the nozzle, battery, and charger. Available in both battery-operated and corded versions.
Kids Storytellling Projector
One of my clients shared this video with me, and it has an impressive 585K views and 46K likes. This projector can help parents tell stories to toddlers. Priced at $50, it includes 8 stories and 64 different images. Simply insert a story slide, and it will project the images while syncing audio to bring the story to life.
It features a cartoon figure on top and a glowing base. With Bluetooth functionality, it can connect to a phone. The compact size of 16.6cm x 11.3cm x 0.1cm makes it perfect for on-the-go storytelling.
Neck & Shoulder Massager
This shoulder and neck massager targets the trapezoid muscle directly, loosening up stubborn knots. It offers 3 massage modes and adjustable intensity levels.
Instead of traditional bulky massagers, this one is cordless yet powerful, with back straps that keep the device securely in place, allowing users to enjoy a massage while multitasking.
Visual Earwax Device
The standout feature of this ear device is its LED lighting, allowing for real-time capture of high-definition images and videos of the ear canal. This has helped it sell over 36K units in 30 days on TikTok Shop. The soft silicone tip is gentle on the ears, and its adjustable angle accommodates different ear canal widths.
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